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Bags of pluck! How heart patient Charlotte became royals’ favourite designer

They are the elegant, British-made handbags which have the royal seal of approval.

But behind the Charlotte Elizabeth range lies the moving tale of the young woman who created it.

Charlotte Jones, 30, today has a highly successful brand, which has turned over £1.1 million in its first few years and whose classic designs have been sported by the Queen four times in the past two weeks.

Charlotte was diagnosed with an arrhythmia aged 16, but surgery left her with Pots (postural orthostatic tachycardia syndrome) – which causes a rapid increase of heart rate when standing, leading to fainting or dizziness – and severe post-traumatic stress. 

She was ‘virtually bed-bound’.

Charlotte told The Mail on Sunday: ‘The fact that I am here even talking to you, let alone doing what I love and seeing the Queen sporting my designs, is simply unbelievable. 

‘At one point I didn’t even know whether I would live to fight another day, or even want to.’

Charlotte Jones, 30, was diagnosed with an arrhythmia aged 16, but today has a highly successful brand selling elegant British-made handbags sported by the Queen

Camilla sports one of Elizabeth's designs during a visit to Bradford earlier this week

Camilla sports one of Elizabeth’s designs during a visit to Bradford earlier this week

Queen Camilla was spotted with the same classic design during her 2023 state visit to France

Queen Camilla was spotted with the same classic design during her 2023 state visit to France

But Charlotte enrolled on a four-day enterprise course with The King’s Trust, then The Prince’s Trust. 

‘The charity invited her back to do a pitch and she secured a £3,000 loan.

With that she got 40 handbags made in a Somerset factory using Scottish leather, designed a website from her bed and photographed the products herself.

Her brand went 'stratospheric' when the Duchess of Sussex was pictured with a bag in 2018 during an official trip to Ireland

Her brand went ‘stratospheric’ when the Duchess of Sussex was pictured with a bag in 2018 during an official trip to Ireland

The Queen looked pretty in pink with her accompanying Charlotte Elizabeth bag in Paris, France in 2023

The Queen looked pretty in pink with her accompanying Charlotte Elizabeth bag in Paris, France in 2023

Queen Camilla arrived in Australia in October 2024 with her trusty handbag on her arm

Queen Camilla arrived in Australia in October 2024 with her trusty handbag on her arm

The handbag perfectly complemented the Queen's cherry red dress at the National Gallery earlier this month

The handbag perfectly complemented the Queen’s cherry red dress at the National Gallery earlier this month

Queen Camilla rounded off her royal blue outfit with a Charlotte Elizabeth bag earlier this month for the 80th VE Day commemorations

Queen Camilla rounded off her royal blue outfit with a Charlotte Elizabeth bag earlier this month for the 80th VE Day commemorations

After heart surgery, Charlotte was left with Pots (postural orthostatic tachycardia syndrome) ¿ which causes a rapid increase of heart rate when standing, leading to fainting or dizziness ¿ and severe post-traumatic stress

After heart surgery, Charlotte was left with Pots (postural orthostatic tachycardia syndrome) – which causes a rapid increase of heart rate when standing, leading to fainting or dizziness – and severe post-traumatic stress

Charlotte pictured with her grandmother, Elizabeth, aged around six before she received her life-changing diagnosis

Charlotte pictured with her grandmother, Elizabeth, aged around six before she received her life-changing diagnosis

Charlotte partly named her now internationally-known brand after her grandmother, Elizabeth

Charlotte partly named her now internationally-known brand after her grandmother, Elizabeth

Charlotte is thankful to The King's Trust, then The Prince's Trust, for helping her secure a £3,000 loan and kickstart her brand

Charlotte is thankful to The King’s Trust, then The Prince’s Trust, for helping her secure a £3,000 loan and kickstart her brand

It went ‘stratospheric’ when the Duchess of Sussex was pictured with a bag in 2018 during an official trip to Ireland.

‘I owe so much to [the King] and the King’s Trust,’ she said. 

‘To be quite honest I don’t know if I would still be here, let alone doing this, without him.’

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