Kendall Jenner, Justin and Hailey Bieber and Jay-Z lead star-studded Super Bowl crowd as A-listers pack Levi’s Stadium

Celebrities flocked to the Bay Area on Sunday as football’s biggest night took over Levi’s Stadium in Santa Clara, California, with luxury suites and sideline seats packed wall to wall with A-listers.

And while Taylor Swift hasn’t been seen in the building this year after the Kansas City Chiefs failed to make it to Super Bowl LX, there was no shortage of star power filling the stadium.

Among the most buzzed-about arrivals was Kendall Jenner, who turned heads as she made her way through the stadium wearing a black crop top and jeans while heading toward a private suite.

Hailey Bieber was also spotted walking into a suite bundled up in a chic white furry jacket, keeping things cozy and camera-ready amid the Super Bowl frenzy.

Close behind, her husband, Justin Bieber, who did a surprise rendition of his 2010 hit Baby with Ludacris on Saturday, was also in attendance. 

Music and sports royalty were also out in full force as Jay-Z arrived with his daughters, Blue Ivy, 14, and Rumi Carter, 8.

Chris Pratt made it a family affair as well, attending the game alongside his son before taking on hosting duties as he introduced the Seattle Seahawks ahead of kickoff.

Travis Kelce was also spotted amid the pregame buzz, drawing cheers as he made his Super Bowl appearance despite his team falling short of this year’s championship matchup.

Elsewhere inside the stadium, Travis Scott commanded attention in Chanel as he snapped photos from the sidelines.

Rock legend Jon Bon Jovi was also front and center, continuing his long-standing relationship with the NFL as he helped introduce the New England Patriots ahead of kickoff.

Adding international star power, tennis icon Roger Federer was seen smiling in the crowd as he took in the spectacle from the stands.

Alix Earle, who reignited romance rumors upon reuniting with Tom Brady at a Super Bowl party, arrived in a black crop top and jeans. 

Emma Roberts, Kevin Costner, Chase DeMoor, Machine Gun Kelly, Eiza González and Jessica Alba were all seen in the same suite.

Ty Dolla $ign, Flava Flav, Logan Paul, Rob Lowe and Marcus Allen also made their way to the game. 

Cardi B is also expected to attend to cheer on her boyfriend, New England Patriots wide receiver Stefon Diggs, after frequently showing up as his biggest supporter throughout the 2025–2026 season. 

Although it was unclear whether they would be in attendance, famed Bostonians including Matt Damon, Ben Affleck, Chris Evans and John Krasinski were all expected to be cheering on New England from afar. 

On the Seahawks’ side, support was set to come from Ciara, former quarterback Russell Wilson, Will Ferrell and hometown favorite Macklemore.

Super Bowl LX marked a high-stakes rematch more than a decade in the making between the Seattle Seahawks and the New England Patriots. 

NFL fans will remember their dramatic 2015 showdown, when a last-minute interception on the one-yard line sealed a 28–24 Patriots victory.

Both teams entered this year’s championship under new leadership, with the Patriots led by 23-year-old quarterback Drake Maye and the Seahawks by 28-year-old Sam Darnold. 

Kickoff was set for 6:30 p.m. Eastern (3:30 p.m. local time) as Super Bowl LX lit up Silicon Valley. 

And while the action on the field was sure to deliver, the halftime show has already sparked conversation.

Fresh off a massive night at the Grammys, six-time winner Bad Bunny was tapped to headline the Super Bowl halftime show, just one week after taking home three awards, including Album of the Year for DeBí TiRaR Más FOToS.

The Puerto Rican superstar is expected to deliver a high-energy set celebrating Latin culture and tradition, pulling from his six-album catalog, with fans speculating about potential surprise guests ranging from Cardi B to Jennifer Lopez.

Bad Bunny is set to make history as the first Latin rapper to headline the Super Bowl halftime show – and the first performer to lead the show without singing a single song in English.

While the announcement sparked backlash from some conservative critics, the NFL stood firmly behind its decision. 

League commissioner Roger Goodell defended the choice this week, calling Bad Bunny ‘one of the great artists in the world’ and praising his ability to use the global platform to unite audiences through creativity and talent.