Donald Trump Jr. and Eric Trump unveiled Trump Mobile, a new venture that will offer 5G service through major cellular carriers.
Also in the works is a “T1 Phone,” a gold smartphone, albeit customers do not have to have one for the Trump Mobile service.
The president’s sons, Eric Trump and Donald Trump Jr., both executive vice presidents of the Trump Organization, announced Trump Mobile on Monday, which is the 10-year anniversary of the launch of Donald Trump’s presidential campaign.
The venture is a licensing arrangement, with T1 Mobile LLC using the Trump name.
The phone is just the latest in a long line of products that use the Trump name or endorsement. During the 2024 election, Donald Trump marketed the God Bless The USA Bible, along with singer Lee Greenwood.
In a financial disclosure form filed on Friday, Trump reported royalty payments including $1.3 million from the Greenwood Bible, $2.8 million from watches, $2.5 million from sneakers and fragrances and $1.1 million from a “45” guitar, per the form. CNBC reported that he made more than $8 million from the licensing arrangements.
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The mobile phone service will include a “47 Plan,” set at $47.45 per month, offering unlimited talk, text and data.
