Valentino chooses Zendaya as the face of her new campaign
Italian fashion house Valentino has unveiled its Pink PP Fall Campaign featuring actress Zendaya and racing driver Lewis Hamilton.
To present the Fall 2022 collection, the creative director of the brand, Pierpaolo Piccioli, invited two friends of the brand – Zendaya and Lewis Hamilton. The stars appeared in pink outfits on the same pink background.
Piccioli explained his choice: “One color, bold, powerful, streamlined, extravagant, one color that epitomizes everything I love about fashion and everything I choose to represent: freedom from the ordinary, a space to be yourself, a roaring symbol of equality and love.”
According to the creative director, Zendaya and Lewis Hamilton chose the PINK PP campaign for the same reasons for color. Celebrities are “beautiful souls who use their voices and talents to connect, engage and create.”
The actress has already participated in Valentino’s campaigns several times, attended some designer shows and walked out in brand clothes on the red carpet.
