Arabian Travel Market: 868 thousand visitors from the Middle East to Thailand during 2023
Dubai, 8 May / WAM / Hatsanai Shaisi, Marketing Director of the Thai Tourism Authority in the Middle East and Africa, said during his participation in the Arabian Travel Market exhibition in Dubai that Thailand received approximately 868 thousand visitors from the Middle East during 2023, an increase of 28%; Among them are 138,000 UAE citizens, with expectations of up to one million Arab visitors this year.”
He pointed out that approximately 64 Thai companies representing the tourism, hotel, aviation and hospitality sectors are offering their innovative tourism services and products to visitors of the exhibition, which concludes its work tomorrow, at the Dubai World Trade Centre.
He added: “Thailand is participating in the Arabian Travel Market in Dubai for the 24th year in a row in order to build strategic partnerships and customized promotional and marketing campaigns that are based on cultural exchange and aim to highlight the diverse attractions in Thailand,” noting his country’s interest in health and wellness tourism with the presence of… More than 300 hospitals and clinics are of international standards and many of them are equipped with Arabic language interpreters, adding that Thailand offers advanced medical technology, reasonable costs and excellent hospitality.
He stressed the continuation of targeted promotional campaigns in cooperation with the main airlines in the Middle East, explaining that approximately 14 airlines from the Middle East fly to Thailand with 218 flights weekly and 64,000 seats weekly, with an effort to increase the frequency of direct flights from major cities in the Middle East to Thailand. .
In turn, Tim Sargent, co-founder of Explorer Hotels, said: “Participation in the Dubai Travel Market exhibition enhances work within the new communication concept TAT “Amazing Thailand: Your Stories Never End,” which aims for tourists to share their stories about Thailand with the world, through… Leveraging Thailand’s ‘five soft powers’ of food, film, festivals, sports and fashion.”
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