The Ministry of Tourism organizes two introductory trips for Polish tourism companies to promote the Egyptian destination
The Egyptian General Authority for Tourism Activation organized two introductory trips for representatives of 65 tourism companies from the Polish market, in cooperation with the TUI and ETI companies, with the aim of highlighting the various tourism components that Egypt abounds .. within the framework of the strategy to enhance communication with the targeted tourism markets, and in response to the directives of the Minister of Tourism and Antiquities Sharif Fathi regarding supporting promotion efforts External. Egyptian.
& nbsp; The hotel, along with the efforts made to raise the efficiency of tourism services and improve the tourist experience in various destinations. The authority depends on a variety of promotional means, including the implementation of joint advertising campaigns, the organization of introductory trips, and participation in international exhibitions, in addition to marketing various tourism products such as cultural, recreational and environmental tourism, and other patterns that meet the aspirations of visitors of different nationalities. Egypt’s cultural standing on the global map, in addition to promoting the northern coast and the new city of El Alamein as promising purposes within the Egyptian tourism map.
These identification trips are one of the active mechanisms that the ministry relies on to build strategic partnerships with international tour organizers, and raise the efficiency of the mental image of the Egyptian destination abroad, by providing a direct experience that highlights the diversity and attractiveness of tourism ingredients in Egypt.
