Maia Eyre Promoted To Columbia Pictures SVP Creative Development

EXCLUSIVE: Sony Pictures has raised Maia Eyre to SVP of Creative Development at Columbia Pictures.

She will report to Sanford Panitch, President of Sony’s Motion Picture Group.

Eyre most recently brought in and oversaw box office hit romantic comedy, Anyone But You, starring Sydney Sweeney and Glen Powell and which has earned over $214 million worldwide and has become a very profitable movie for the Culver City lot.

Eyre has worked with Andrea Giannetti on the Jumanji franchise, which has collectively earned over $2 billion worldwide and Greta Gerwig’s critically acclaimed and Oscar-winning Little Womenwhich earned $220 million globally.

Other films Eyre has worked on at the studio include the Peter Rabbit franchise, which has earned $512.7 million globally and the Escape Room franchise, which has earned $223.7 million globally.

Eyre is currently overseeing a sequel to the horror film franchise, I Know What You Did Last Summer, helmed by Jen Kaytin Robinson. That’s a cult fave from the 1990s which yielded over $165M between two movies with a direct to video title as well in 2006, I’ll Always Know What You Did Last Summer.

Originally from Canada, Eyre moved to Los Angeles in 2013 to attend the MFA Producer’s Program at UCLA. She began her career at Sony Pictures after landing an internship at TriStar Pictures.