Wonya Lucas, Former CEO Of Hallmark Media And TV One, Joins Comcast Board Of Directors

Wonya Lucas, a veteran TV exec who held the post of CEO for Hallmark Media and TV One, has been appointed to Comcast‘s board of directors.

Lucas will serve as an independent director, the media company said in an SEC filing. She has not yet been appointed to serve as a member of any board committee.

The Walt Disney Co.’s recent proxy battle and Paramount Global’s pending efforts to swing a complicated M&A transaction have put the issue of board composition under a brighter spotlight than usual. For Comcast, a comparatively stable organization, the appointment of Lucas is not coming at a time of any larger drama.

The appointment of Lucas is noteworthy given her extensive travels in the media business. Apart from Chairman and CEO Brian Roberts, the Comcast board has been notably lacking in media experience, with the 12 directors instead bringing backgrounds from finance, law, math and consumer products.

Comcast will report its first-quarter earnings on April 25.

After completing a 3-year stint as president and CEO of Hallmark, Lucas remained on the company’s board until this month. Prior to joining Hallmark, she was president and CEO of Public Broadcasting Atlanta from 2015 to 2020 and was CEO of TV One from 2011 to 2013. She has been a board member of Liberty Media-controlled Atlanta Braves Holdings since 2023.

Lucas also serves on the board of jurors of the Peabody Awards, the boards of trustees of Children’s Hospital of Atlanta, Georgia Tech Foundation and Sundance Institute, and the boards of directors of the Community Foundation for Greater Atlanta and Inspire Brands LLC.