The radical designer whose pee-stained jeans pre-date those viral ones

JordanLuca designers Jordan Bowen and Luca Marchetto aren’t the only ones experimenting with saturated denim and sending fans out into the world looking like they’ve been caught short – or, as is more likely given the themes of their work, pissed themselves on purpose. Fellow London designer Dimitra Petsa, who works under brand name Di Petsa has been exploring female wetness within her practice since graduating from Central Saint Martins in 2018. 

Across the last six years, the London Fashion Week standout and former Dazed 100er has debuted dresses that make the wearer look like they’ve been drenched in water, corsets that come with cut-outs to allow for breastfeeding, bras encrusted with crystal droplets, and ‘masturbation’ jeans with pockets just big enough for two fingers affixed to the crotch – god knows what Lorraine would do if she ever heard about those. Alongside this are her own pee-stained trousers, which have been integral to her work from the very beginning. 

Where JordanLuca’s piss jeans are, in part, a response to kink-shaming, Di Petsa’s designs similarly seek to normalise and celebrate the very natural functions of the body that women are conditioned to hide: from periods and pee, to sweat, cum, and breastmilk. Check out her most recent collection in the gallery above, and revisit JordanLuca’s in the gallery below.